"Committed truly to the customer’s values"
A Software development, Offshore outsourcing firm in India.
Do I need a Website?
“Why should I have a website?”; “What use is the Internet to my business? How do you grow using the Net?” Will having a website answer my business needs?
Can it provide customers awareness of my products and services; offer ready information and support; extend my trading hours capability; expand my markets; increase my income; and, ensure private and secure communication between my staff, my best customers and me?
Will having a website answer my business needs? Are a few questions that you should ask yourself if you own a business where it is very important to reach a number of people.
With paths already well worn, the benefits to having a website are apparent everywhere. Amazingly though, only 6% of the world’s population are participating. I would like to appreciate this information as positive, proposing huge market growth to come over the next two years not only in India but also across the globe.
Take for example the online matchmaking website that is blooming immensely kicking away the pundit and family friend match making exercise. Businesses, who are just awaking to the fact that they are being left behind, realize that they must have at least a minimal of presence on the Internet.
Some of the many benefits to having a website are:
The ability to display a catalogue of products and services that reachable to all;
That ability to extend your business hours to 24-7 without a physical presence; and,
To update information this is seen by the world, immediately.
Having a website gives you an equal status with more affluent companies, providing easy communication with current and prospective customers. This is an excellent means of generating sales leads, while keeping present customers aware of new products and services. There are the benefits of close interaction with your customers.
A good website will incorporate smart visitor interaction: this will include basic elements of e-commerce, such as forms, surveys and other data acquiring applications. With Secure Socket Layer (SSL) capacity, one can offer safe and secure online transactions. What instantly comes to mind is the ability to offer credit card facilities, so to allow immediate online sales: more income 24-7.
The long-term benefits are clear too. With unlimited space, you can convey your entire message for an unlimited time; it is more affordable and economical than the Yellow Pages; the market is greatly increased, even reaching internationally; and, once an audience is established, new ideas can be tested in real time, with instant results.
There is good practical value in having a website; for instance, a map can provide your local location; statistics on who is visiting your site can determine where you should spend your dollars; of course, no shoplifting; no staff; no insurance; no air-conditioning; and, less time on the phone. An important concern for businesses, especially in these days of global mobility, is communication: communication with regular clients and, equally as important, with staff in the field.
A website can securely provide current information for use in immediate situations, one can download vital packages within seconds from the other side of the world, with or without password security.